# One-page brief

Write this before you open the AI. Rough answers count. If you can't fill it in on one page, the idea is probably three apps, so pick one.

App name (a working title is fine):

Date:

## Who is it for?

One real person, ideally you or someone you know:

What are they doing when they need it? (on the bus, in a lesson, at the shop...)

Phone or laptop?

## The one job

This app helps them ______ without ______.

What they do today instead (a notes app, a spreadsheet, nothing):

## The smallest version

Three things someone can do in version one, and no more:

1.
2.
3.

What they see the very first time they open it, before they've done anything:

## What it's NOT

Things you're leaving out of version one on purpose (accounts, payments, sharing, notifications, an admin page...):

-
-
-

## Where the information lives

- [ ] Nowhere. It works it out and forgets. (easiest)
- [ ] In their own browser, so it's still there next time on the same device. (easy, and private)
- [ ] Online, so it syncs or other people can see it. (harder: needs a database and usually logins. Save it for version two if you can.)

## How it should feel

Three words for the look and feel (calm, cheeky, cosy, fast...):

One app or website whose look you like, and what you like about it:

## Done means

Version one is done when: